Regardless of your current skills or level of knowledge, in this course, you’ll master the basics of Web Design and Search Engine Optimization. We will provide in-depth guidance on how to work with WordPress to develop and manage your website.

You’ll examine how form and function play into the rise of good website design, walk through the major stages of website design/development and discover the fundamental elements of good Consumer-Centric design. We will also take a look at the fundamental steps to create & manage website content, and learn how website themes can be utilized to simplify the design process. Along the way, you’ll learn more about online branding and marketing. This course is a must for business owners, offering the strategy and tools that will help them develop a strong base for their marketing efforts.

About The Instructor

Tricia Dey Twomey has been a Marketing industry professional for over 10 years, working mainly as a Digital Marketing Specialist. During this time, she has trained in WordPress, Microsoft, Facebook, Instagram, QuickBooks, and has created websites using a variety of different platforms. Dey Twomey is the owner of [at] Marketing, a digital marketing agency with offices in Edmonton & Camrose.

What you’ll learn:

• Set up your website with a domain name, hosting, and SSL.
• Learn about the frontend and backend of a WordPress website, how to install WordPress plugins and themes, and the tips needed for building and maintaining a WordPress website.
• Build a website from the ground up using Divi website builder.
• Create Search Engine Optimized (SEO) website content.

* Course includes “The Complete Step-By-Step WordPress User Manual”.  A comprehensive WordPress instruction manual (2,100+ pages) covers everything you need to know to use your WordPress site effectively. 

1. Benefits of Using WordPress
2. 50+ Reasons To Choose WordPress
3. Stages Of Website Design/Development
4. Your WordPress Admin Area
5. How To Log Into  & Out Of WordPress
6. How To Reset Your Password
7. The WordPress Dashboard
8. Posts vs Pages
9. How To Create A Post
10. How To Create Pages In WordPress
11. How To Schedule Posts in WordPress
12. How To Clone A Post Or Page
13. How To Use a WordPress Editor
14. How To Use The Media Library
15. Where To Find Free & Royalty-Free Images
16. Appearance & Themes
17. How To Install the Divi Theme
18. Getting Started With The Divi Builder
19. Using The Divi Theme Options
20. Using The Divi Theme & Module Customizer
21. Using the Visual Builder
22. WordPress Widgets, Menus,  Plugins
23. WordPress Users, Tools & Settings
24. Content Marketing With WordPress

Here is what we are doing to keep you COVID safe in our classrooms: